MMTA members might hear a few variations of advertisements for the industry’s Go Your Way workforce Development campaign in the coming weeks and months. The intended goal is to get people, specifically in the Gen-Z age group, to consider careers in the trucking industry.
Below is one version of the advertisement.
Please keep the campaign in mind as you promote our industry’s safety and professionalism on your social media platforms. To follow the campaign:
https://www.facebook.com/GoYourWayMaine
https://www.instagram.com/goyourwaymaine/
https://www.youtube.com/channel/UCA2PbJRew_r2Lt-GNEDHCvg